E-Commerce & DTC

GMV & SaaS Sales Performance Tracker

B
B2B SaaS Company
3 weeks
4 Technologies

Key Results

60.11%

GMV attainment visibility at-a-glance

$5.8M

Quarterly goal tracking with real-time progress

Daily

Deal-level updates for accurate forecasting

1The Challenge

Sales leadership couldn't track progress toward quarterly GMV and SaaS ARR goals. Forecasting was done in spreadsheets with no visibility into pipeline or individual rep performance.

2Our Solution

Built a real-time sales performance dashboard tracking GMV Attainment, SaaS Progress, and deal-level details with visibility into both quarterly and monthly goals by revenue type.

Our Approach

1

Designed GMV Attainment view showing progress ($3.49M of $5.81M goal = 60.11%)

2

Created SaaS Attainment tracking ($82.9K of $180K goal = 46.11%)

3

Built progress bar visualizations for at-a-glance goal tracking

4

Added Deal Details table with Revenue Type, Account, Sales Rep, Payment Method

5

Implemented filters for time period and sales rep performance comparison

GMV & SaaS Sales Performance Tracker — data analytics case study by Alfa Analytics

The Impact

60.11%

GMV attainment visibility at-a-glance

$5.8M

Quarterly goal tracking with real-time progress

Daily

Deal-level updates for accurate forecasting

Technology Stack

LookerSQLSalesforceSaaS Metrics

Project Details

Client

B2B SaaS Company

Industry

E-Commerce & DTC

Duration

3 weeks

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